WHY

Before you pay yourself, you need to know exactly what your business can afford. Many small business owners struggle because they don’t have a clear picture of cashflow, expenses, and profits. In this module, we’ll help you understand how to calculate what’s safe to pay yourself, manage fluctuations in income, and ensure your business stays healthy while you get paid.

EACH YEAR, OVER 50,000 NEW BUSINESSES ARE REGISTERED IN NZ, EACH WITH ITS OWN STRUCTURE AND RULES.

EACH YEAR, OVER 50,000 NEW BUSINESSES ARE REGISTERED IN NZ, EACH WITH ITS OWN STRUCTURE AND RULES. ✦



Stop guessing how much you can afford to take each month.

Ready to take control of your income and your business? Follow along, and make this the moment you start paying yourself properly, on your terms, with confidence and clarity.

Background: Alex sells artwork and handmade jewelry, often getting irregular income from commissions and online sales.

Problem: Without knowing monthly costs for materials, marketing, and shipping, Alex risks paying himself too much and running out of cash.

Consequences:

  • He delays fulfilling orders because he’s short on supplies.

  • Personal budgeting becomes unpredictable.

Solution: Alex tracks all expenses, calculates average monthly profit, and decides a safe owner drawing he can take regularly without jeopardising operations.

Outcome: Predictable personal income, materials always funded, and stress reduced

Alex, Sole Trader

Creative / Artist

Scenario 1:

Reduce stress and know exactly where your money is going.

Ready to take control of your income and your business? Follow along, and make this the moment you start paying yourself properly, on your terms, with confidence and clarity.

Cleaning Business

Scenario 2:

Priya, Tradesperson

Background: Priya runs a small plumbing business with variable job sizes and timings.

Problem: Paying herself without knowing upcoming material or subcontractor costs leads to cash shortages.

Consequences:

  • Delayed payments to suppliers or staff.

  • Missed opportunities for larger jobs due to cashflow uncertainty.

Solution: Priya calculates her monthly cashflow, including variable job income, and sets her pay based on safe available funds, leaving a buffer for emergencies.

Outcome: Projects run smoothly, staff and suppliers are paid on time, and Priya can take consistent personal income.

Clear records, predictable income, and confidence are within reach.

Ready to take control of your income and your business? Follow along, and make this the moment you start paying yourself properly, on your terms, with confidence and clarity.

Consultant

Scenario 3:

Background: Tom’s consulting business relies on project-based and retainer income, often irregular.

Problem: He risks withdrawing too much for personal use without accounting for upcoming client payments or business expenses.

Consequences:

  • Missed investment opportunities in marketing or tools.

  • Stress from uncertainty about cash available for personal bills.

Solution: Tom monitors his projected income, upcoming expenses, and retainer schedules to calculate a safe wage and discretionary drawings.

Outcome: Personal income is predictable, business investments can continue, and he stays compliant and stress-free.

Tom, Service Provider 

Reflection Questions

What are your fixed monthly business costs?

  1. Which income sources are predictable, and which are variable?

  2. How much can your business safely pay you each month without risk?

  3. How can you create a buffer to handle unexpected costs?

  4. Which of our characters’ strategies (Alex, Priya, Tom) could you apply to your business?

Conclusion

One size does not fit all when it comes to business, you are not limited by your specific trades or skills; instead, you have the opportunity to explore and expand your potential beyond what you might initially think. The best way to define your business is to make a Business Plan, this allows you to see the full picture of your business or organisation over the next 3 years.

Your Business Plan explains how you will operate, earn revenue, and handle expenses and most importantly clarifies roles and processes in your organisation.

Regularly updating your plan to include new insights and adjustments is crucial for staying relevant and achieving long-term success.

SOLE TRADER

NOT-FOR-PROFIT

COMPANY